Project Focus Areas
- Our Approach
- Completed a full current state analysis, identification of emerging market trends and opportunities to de-risk the sector.
- Benchmarked a comparison of exporters to other key markets for channel diversification strategy.
- Developed a product diversification strategy & supporting investment strategy to include a greater reliance on shelf-stable products.
The findings were summarized across three “big moves” to drive major change and included a communications plan with key stakeholders with key messaging. Strategy execution is ongoing.